What can a beer delivery person teach a CEO about sales compensation?
A whole lot, it seems.
Mark Donnolo of SalesGlobe spent time with both groups, and other sales people and thought leaders, as he helped companies improve sales over the past 20 years.
During that time, and through a series of in-depth interviews with company leaders and the teams that support them, Donnolo learned:
- what sales compensation plans tell teams on the ground,
- what prevents plans from being effective
- and how effective leaders manage the process.
From beer delivery teams, Donnolo saw how changing sales compensation changes behavior. By interviewing CEOs and their teams, Donnolo learned how successful incentives programs are led.
Sound like experiences that you want to learn from? You can! Join us for a free webinar Wednesday for your opportunity to ask questions and get tips from Donnolo.
He’ll review lessons from research SalesGlobe conducted for the upcoming book “What Your CEO Needs To Know About Sales Compensation.”



