Non-cash rewards are a powerful secret now being discovered by companies as an effective way to drive their business. Research indicates that non-cash rewards are more cost-effective and can have a greater impact than traditional cash incentives.
Linking non-cash rewards to CRM allows companies to use points to reward specific behaviors such as successful prospecting, up selling, cross selling, lead conversion and customer support case resolution. Tying non-cash incentives to CRM business processes closes the loop for individual and team performance.
While gift cards require the recipient to commit to an in-person shopping trip and therefore often go unused, Xactly Rewards enables real-time personalized shopping on the web—with access to a wide array of incentive choices.
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Airfare
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Hotel
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Cruise Lines
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Attractions
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Packages
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Xactly Rewards offers access to over 2 million tickets for more than 30,000 events including sold-out and hard to get tickets like The Masters at Augusta, the Super Bowl, Wicked on Broadway and the Rolling Stones.
In January 2008, Consumer Reports warned that $8 billion in gift cards went unredeemed and 27 percent of 2007 gift cards were still unused.
—Consumer Reports
